The Beef Cattle Research Council (BCRC) is Canada’s national industry-led funding agency for beef, cattle and forage research. The BCRC is funded through a portion of a producer-paid national levy, as well as government and industry funding, and is directed by a committee of beef producers from across the country. The BCRC’s mandate is to determine research and development priorities for the Canadian beef cattle industry and to administer Canadian Beef Cattle Check-Off funds allocated to research. As the national beef cattle industry research agency, the BCRC plays an important role in identifying the industry’s research and development priorities and subsequently influencing public sector investment in beef, cattle and forage research.