Adobe has made its Generative Extend and Media Intelligence tools available for all Premiere Pro users.

The commercial services specialist has said it will use Adobe Firefly for Enterprise, the tech giant’s GenAI platform that was launched in March, to generate personalised content for “patients ...

Paul Saccone, Senior Director of Product Marketing for Professional Video at Adobe, confirmed users can try out Generative Extend for free for “a limited time,” after which they’ll need to use Firefly ...

Adobe Firefly can now translate and lip-sync any marketing video Reframing and shifting between portrait and landscape is even easier You could expect a 70-80% increase in asset variant production ...

Adobe Inc.'s GenAI tools, including Firefly, offer significant growth potential by streamlining marketing workflows, potentially allowing for growth during a time of budgetary constraints across ...

The Adobe Express Agent uses generative AI to create graphics that can be embedded directly into apps such as Word and ...

Adobe has unveiled its major bet on agentic AI, debuting 10 pre-built AI agents designed to enhance digital marketing.

We expect Adobe's GenAI offering to be expanded and solidified across the board. Adobe has also hinted at expanding Firefly to support audio, video and 3D content generation; we expect to see ...

The company is advancing in AI with tools like Adobe Firefly, which is a GenAI suite for image creation. Morgan Stanley’s Keith Weiss maintained a Buy rating on the company with a $660 price target ...

announced new capabilities across Adobe Firefly Services and Firefly Custom Models, enabling businesses to meet the skyrocketing demand for personalized content across channels such as social ...

Adobe Firefly Services APIs will support a wider range of content types including video and 3D, and power the new Firefly Creative Production offering which provides a simple no-code interface to ...

Adobe ADBE shares have declined 10.9% year to date (YTD), reflecting the negative impact of stiff competition in the AI and Generative AI (GenAI ... Adobe GenStudio and Firefly Services, which ...