Adobe Firefly can now translate and lip-sync any marketing video Reframing and shifting between portrait and landscape is even easier You could expect a 70-80% increase in asset variant production ...

While the tech companies raced to unveil differentiated and unique GenAI tools, Adobe took a different approach, prioritizing creativity, inclusivity, and responsibility. With an integrated ...

Adobe has made its Generative Extend and Media Intelligence tools available for all Premiere Pro users. Powered by Adobe’s Firefly AI model, Generative Extend allows users to extend video and ...

The commercial services specialist has said it will use Adobe Firefly for Enterprise, the tech giant’s GenAI platform that was launched in March, to generate personalised content for “patients ...

after attending the Adobe Summit event and analyst day. The management built on themes from earnings bringing additional color to its GenAI monetization as well as traction they’ve seen within ...