Why Aflac’s CEO chose the duck (even though it made him very nervous)
And one was the Aflac duck. And it was, it was scary. Amos: I said I’ll do anything if it’s tastefully done. But you were ...
ScreenRant on MSN8 个月
Gilbert Gottfried: Why The Aflac Duck Voice Actor Was Fired As The Mascot
Introduced in 2000, the Aflac Duck quickly became a beloved symbol of the brand, known for its loud quacking of the company’s ...
Time1 年
A Companion for Kids With Cancer
This animatronic duck, which insurance giant Aflac distributes free to pediatric patients, aims to restore it. Among its many features: a companion IV set that allows kids to “treat” the duck ...
Warc6 年
Giving the Aflac Duck a voice on social media
Most brand custodians have a playbook to guide their social-media strategies, but only Aflac relies on a "Duck dossier" to ensure its output takes flight across sites like Facebook and Twitter. The ...
Marketing Dive8 年
Aflac and Macy's promote holiday campaign with social media and messaging app
Aflac is teaming up with Macy?s for a holiday charity campaign that makes use of social media and branded mobile messaging services to raise awareness for childhood cancer. The partnership, which the ...