For the ad, Coca-Cola approached three different ... of human storytellers and the power of generative AI. Coca-Cola will always remain dedicated to creating the highest level of work at the ...

Led by agency Majority, the “Westside’s Finest” campaign captures how the marketer’s portfolio and the world have evolved ...

Kenya Barris is telling an American story, one can of soda after another. In a new six-minute short film, the writer, director and showrunner, known for his work behind the ABC series “Black-ish ...

Coca-Cola's recent attempt to evoke feelings of Christmas spirit and nostalgia through its new AI-generated commercials has ... "We are always exploring new ways to connect with consumers and ...

Coke's new ad campaign will unite Coca-Cola, Diet Coca-Cola, Coca-Cola Zero, and Coca-Cola Life under one slogan. The "Taste the Feeling" campaign is part of an effort to combat the trend of ...

Kenya Barris is the creative force behind a six-minute Coca-Cola commercial that tells the story of how a family and Coke beverages are intertwined ...