Forbes contributors publish independent expert analyses and insights. Kiri Masters covers trends in retail media and marketplaces. As Amazon prepares to roll out Alexa+, brands face an urgent need ...

Balim Tezel (she/her) is a shopping updates editor at PS and the founder of Maison des Nus, a New York-based affordable luxury brand blending streetwear and elevated essentials, with a playful edge.

Avid shoppers keeping their eyes on exclusive deals can enjoy a breezy shopping experience during the Big Spring Sale, thanks to Amazon's flexible payment options. Customers are no longer limited ...

The answer likely lies in Amazon’s growing concern about AI shopping assistants potentially disrupting product discovery and purchase patterns – both of which are critical not only for its ...

Amazon has just announced the return of their ... While Prime Day is the behemoth retailer’s most popular shopping deals event, they’ve recently snuck some of their best deals of the year ...

Now, the company has announced Nova Act as a new shopping-focused AI model. This isn’t the first time Amazon has announced AI-powered tools to assist users during the shopping experience.