He came up with the Amul Girl idea when he was a manager at the advertising agency ASP. He got the project to reposition the Amul brand and decided to create a mascot that would resonate with ...

Mehta discussed Amul’s expansion plans, including its recent entry into the US market and a forthcoming launch in Spain, ...

The "Amul Girl" cartoon mascot has become a national icon in India, known not so much for her "day job" of pitching butter for India's largest dairy producer, but her biting satire. WSJ's Natacha ...

Amul delighted fans with its signature animated doodle featuring the beloved Amul Girl. The artwork depicted the iconic character enjoying slices of bread generously slathered with Amul butter.

Mumbai (Maharashtra) [India], June 22 (ANI): Sylvester daCunha, the creator of Amul 's enduring ' Utterly Butterly ' girl, passed away in Mumbai. Amul's managing director Jayen Mehta expressed ...

In the picture, Rohit Sharma can be seen holding the ICC Champions Trophy in one hand and a butter-laden bread in the other.

Rahul daCunha, MD of daCunha Communications, which created the iconic Amul girl and runs the funny topical ads, says, “Consistency is the heart of brand equity. Speaking of the girl, we keep her ...

(GCMMF) suggested a mischievous little girl as a mascot with two requirements. It had to be easy to draw and memorable. And, the Amul girl, who has been synoynmous with the brand was thus born.

showed the iconic Amul girl mimicking one of Urmila’s popular looks from the movie. In the ad, the Amul girl is shown in a confrontation with a dragon, behind which a logo of the Chinese video ...

Latest OTT releases to watch this week: It's that time of the week again when we bring you the freshest updates from the world of over-the-top (OTT) entertainment. The next seven days are packed ...