Ring in the new year with innovative ways to approach cocktails and spirits, thanks to Bacardi's sixth annual trends report. Through brand-led research, Bacardi noted a few beverage movements they ...

According to Bacardi’s sixth annual 2025 Cocktail Trends Report, multi-sensory and immersive drink experiences are set to ...

Discover the company's humble origins in Santiago de Cuba, its resilience through hardships, and its path to become the world's largest privately held international spirits company. NORTHAMPTON, MA / ...

The story of Bacardi began on February 4, 1862, when Don Facundo Bacardí Massó opened a small tin-roofed distillery on the outskirts of Santiago de Cuba.

Bacardi has counted the cost of UK drinkers moving away from spirits. (Photo by Scott Olson/Getty Images) UK drinkers ditching spirits in favour of wine, beer and non-alcoholic drinks has hit the ...

And just as our city never seems to idle, neither does Bacardí Ocho, where top-rated local chefs and mixologists helm an ever-changing menu of small plates and cocktails throughout the season.