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Amazon Affiliates is the most popular affiliate marketing program — around 2.3% of all ... explained. “The best way to explain affiliate websites to people who don’t know about them ...

As the business driving an affiliate program ... of your sales force and represent your online brand, so choose partners carefully. While affiliate marketing is great for brand awareness ...

Edelman, Benjamin, and Wesley Brandi. "Risk, Information, and Incentives in Online Affiliate Marketing." Journal of Marketing Research (JMR) 52, no. 1 (February 2015): 1–12. (Lead Article.) ...

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In conversation with BrandWagon Online, Neha Kulwal, MD, APAC and India, Mitgo, explains how Admitad is navigating the shift, ...