When Netflix ... as a DVD rental service in 1998, that was its most effective pitch to potential customers — an unmistakable reference to the thing that people hated the most about Blockbuster.

No late fees.” When Netflix launched as a DVD rental service in 1998, that was its most effective pitch to potential customers — an unmistakable reference to the thing that people hated the most about ...

Today, it almost seems Netflix like it took an obvious path to success, but its rise to the top of the entertainment industry ...

The streaming giant’s co-CEO pays little mind to close rivals, saying if you look back at the competition, "you're going to ...