Marketing often feels like a guessing game—especially for owners of small to medium-size businesses who don’t have a large, ...

From leveraging content marketing to using AI to automate processes, these strategies can produce quality leads without the ...

There’s a whole science to the art of creating a strong brand impact at the best of times. In a world that’s challenged by ...

Fashion brand Revolve faces a $50-million class-action lawsuit alleging that influencers hid paid brand endorsements in an ...

Hooked by viral TikTok moments, big-brand partnerships, and celebrity endorsements, young consumers are ditching Hershey’s ...

Google has illegally built “monopoly power” with its web advertising business, a federal judge in Virginia has ruled, siding with the Justice Department in a landmark case against the tech ...

Scorpion's Capacity Marketing Engine uses AI-powered automation to adjust advertising spend based on real-time business capacity information from ServiceTitan. When demand is low, the system ...