来自MSN3 个月
The Soda Company That Created Santa Claus As We Know Him
Debuting in the popular Saturday Evening Post, Coke ads with Sundblom's Santa were soon on newspapers, magazines, and billboards everywhere. He was an instant hit. Even though it struck gold with ...
Campaign7 年
NEWS: Pepsi ponders blue Santa campaign in bid to combat Coke
To receive full access to Campaign's content including: Unrestricted access to all The Information and The Knowledge content Access to Campaign's in-depth features and coveted reports including ...
来自MSN26 天
The Genius of Coca-Cola's Marketing
🎁 They needed to attach Coke to Christmas. 🎅 The solution? Santa Claus. This MagnatesMedia deep dive reveals: 🔹 Did Coke actually "invent" modern Santa? (Hint: No, but they did something ...