Despite recent iPhone sales falling short of expectations, Apple is preparing to launch an innovative ultra-thin design for ...

I compiled Apple's top ten major areas of innovation over the past 25 years. Let's look at the decisions that led to this ...

Apple has always emphasized the depth of thought that goes into the design of its products. In the foreword to Designed by Apple in California, ...

A new Apple patent reveals a future AirPods design that may solve the issue of using the earbuds with gloves.

Psychological safety Dependability Structure and clarity Meaning Impact Not every innovative company will be equally great at doing all these things. I’m not sure how psychologically safe Apple ...

Apple's highly anticipated March 2025 event is generating significant buzz within the tech community, as rumors point to a ...

During today's earnings call covering the first fiscal quarter of 2025, Apple CEO Tim Cook was asked about whether he felt ...

Apple engineers are developing an AI-powered lamp with a Pixar-inspired design. This innovative device explores the future of human-computer interaction, offering expressive movements and personalized ...

There's a new year upon us, with 2025 capping off a quarter-century of the modern Apple and its definitive role in personal computing innovation ... "Apple Computer Inc" completely shed its ...

The first iPhone was released in 2007. This means that it’s been nearly two decades since Apple changed the way we use our ...