Connecting with the audience has become the core focus of every business to generate personalized experiences. Today, various ...

placing ads in video games requires careful consideration and a sound strategy to ensure they have the intended effect. Rather than disrupting or disappointing the very audience members their ads ...

Following various best practices can help brands generate more attention and impact from ads on TikTok, the short-form video app. Brands looking to attract user attention to ads on TikTok, the ...

Two bills have been filed in the Texas legislature that would require additional disclosures for political ads. The bills ...

Back in September, Amazon announced the bad news that Prime members would begin to see video ads in early 2024 when they watched movies and TV shows on Amazon Prime Video. Today, it was revealed ...

Meta Platforms will require advertisers to disclose the use of AI or digital techniques in creating or altering political or ...