Loyalty in the form of favorable online reviews, referrals, and future business can be won or lost based on a good or bad customer service experience. Customer service has evolved to include real ...

Memorability: These six words are memorable. The AMA, WMA, and CIM definitions tax anyone not possessing a photographic memory. There are powerful implicits in this six-word marketing definition.

Linda developed the customer experience definition and model in her book Domino with Aveus partner Chris LaVictoire Mahai. Later, validating a long held hypothesis and experience with clients ...

According to American designer Charles Eames: “One could describe Design as a plan for arranging elements to accomplish a particular purpose.” View the short film Eames made to answer this question ...