NASCAR Hall of Famer Dale Earnhardt Jr. is shifting gears with his No. 8 merchandising. Earnhardt announced on social media ...

Dale Jr., however, is now attempting to trademark the number itself, stylized in the fashion it was on his car. He filed the application last December. But Jackson argues that Earnhardt's ...

Doug Richert fired up a cigarette in the infield at Bristol Motor Speedway, unaware it would be one of his last smokes. Ever. Later that afternoon—April 1, 1979 (yes, April Fools’ Day ...

NASCAR Hall of Famer Dale Earnhardt Jr. is shifting gears with his No. 8 merchandising.

Dale Earnhardt Jr. once co-wrote a book titled "Driver #8," but another famous No. 8 — Baltimore Ravens quarterback Lamar Jackson — challenged Earnhardt’s race team’s ability to trademark ...

Dale Earnhardt Jr. and Lamar Jackson have found themselves in a peculiar legal battle. Dale Jr., of course, became one of the faces of NASCAR while driving the No. 8 car. Jackson has worn that ...

Saajan Jogia is a motorsport and automotive writer with over ten years of experience. His passion for cars and motorcycles has been a driving force behind his evolution as a writer. He has ...

Lamar Jackson’s drive to win the battle of the famous No. 8s is racing on. Last year, Jackson challenged a trademark claim from Pro Football Hall of Fame quarterback Troy Aikman to put “EIGHT ...

NASCAR Hall of Famer Dale Earnhardt Jr. is shifting gears with his No. 8 merchandising. Earnhardt announced on social media Friday that he has secured the right to use a stylized version of No.

Baltimore Ravens quarterback Lamar Jackson and NASCAR team owner Dale Earnhardt Jr. are in a legal dispute over the use of the number "8" on merchandise. Jackson trademarked "Era 8" after entering ...

Two-time NFL MVP Lamar Jackson is taking on a new opponent this week: longtime NASCAR racer Dale Earnhardt Jr. The Baltimore Ravens star is challenging Earnhardt Jr.'s pending trademark claim to a ...

The No. 8 has been well known among many athletes in sports that donned the number. Baltimore Ravens star Lamar Jackson has taken his association with that number to another level. Jackson's ...