It is no secret that customer experience is the key to success for any kind of business, but even more so in the mobile world because there is a certain sense of urgency and a sense of convenience ...

How do you personally define customer experience? It is the impression you make on your customer as a result of the relationship they have with you, with your organisation and more importantly ...

Those maps provide a wonderful set of visual cues to the customer-experience and performance-chain lessons we can all apply to our businesses. Every company has a performance chain—the tangible and ...

Customer experience is an important aspect of e-commerce, says Meenakshi Ganesh, director – customer success (APAC), Clevertap, who discussed the five trends that will define the space ahead at the ...