It is the voice of the customer (VOC) that is the driving voice. Additionally, it is what should be important to the ...

It is no secret that customer experience is the key to success for any kind of business, but even more so in the mobile world because there is a certain sense of urgency and a sense of convenience ...

How do you personally define customer experience? It is the impression you make on your customer as a result of the relationship they have with you, with your organisation and more importantly ...

In the aftermath of the pandemic, numerous organizations have prioritized cost-cutting measures, often at the expense of customer experience (CX).

Those maps provide a wonderful set of visual cues to the customer-experience and performance-chain lessons we can all apply to our businesses. Every company has a performance chain—the tangible and ...

Customer experience is an important aspect of e-commerce, says Meenakshi Ganesh, director – customer success (APAC), Clevertap, who discussed the five trends that will define the space ahead at the ...