Nothing in email marketing is static because ESP technology ... "These are design elements that are well established among our B2C clients." Taken together, these new best-practices make newsletters ...

It is critical that mass email communications be conducted effectively and efficiently. Recognizing these expectations and concerns, the university has created these requirements, guidelines, and best ...

A branded newsletter is a proven way to engage audiences—a powerful owned media channel that can cut through the noise, drive ...

So, let's discuss the times those emails are appropriate, along with some design best-practices. Plain text emails are appropriate for a fairly narrow group of email types and situations. In all other ...