Adobe debuts Firefly Video Model in public beta, challenging OpenAI’s Sora with AI-powered video tools for pro filmmakers, ...

Put aside your AI skepticism for a moment and applaud the fact that at least one tech company isn’t stealing or infringing ...

Adobe released the new Firefly application, the most comprehensive destination to generate images, vectors and ... Read More ...

Adobe is also offering two new subscription plans for users to access new capabilities via the Firefly web app.

The word “commercial” may be on everyone’s mind after the Super Bowl. From favorites to flops, this year’s crop of Super Bowl commercials had an average cost of $8 million for a 30-second slot.

The company recently announced a beta of its new creative generative AI support, Adobe Firefly, which promises to help users with little to no experience in graphic design create their own images ...

"The productivity gains are incredible, but even more exciting is the time we can make available for creative ideation ...