That seems to be the question that Fujifilm is posing with its Instax Wide Evo ($349.95), which is, conceptually, a heck of a lot of fun. It's a digital camera with loads of filter effects and a built ...

The new Instax Wide Evo shoots onto wide-format film and features the widest lens of any Instax yet to fit more in your ...

I’m starting to sound like a broken record, but the X100 II is also Fuji’s best medium format camera for video. It has a host of new modes, most notably 8K. It also offers 6K, 4K/60p and 1080p ...

SAVE $500 on selected Fujifilm GF zoom and prime lenses – including a portrait lens beast!

If you're looking to tap into the highest of high-end cameras, there's no better place to start than with a medium format mirrorless ... more detail capture. Enter Fujifilm, with their latest ...

Fujifilm GFX Eterna camera on a multi-color background with radar graphic overlay 2025 could be the year that Fujifilm goes big, with two completely new medium-format cameras. One is already ...

Fujifilm has announced details of its next camera – and it's not what you ... Having used their medium format sensors before, I can honestly say that the resolution on offer is some of the ...