The pancake chain already sells a lot of breakfast, even at dinner time. It believes a new marketing strategy will help it ...

Featuring favorites from both chain restaurant menus, Applebee's-IHOP also serves five exclusive menu items you'll only find at the hybrid restaurants. "For our guests, it enables a lot more ...

To attract more customers and secure economic growth, IHOP introduced the House Faves menu, a 4-option value meal menu selling for $7 in New Jersey locations. The value menu consists of breakfast ...

Less than a month after opening their doors in Seguin, a new dual-brand Applebee’s-IHOP restaurant is expected soon in San ...

New menu items often come and go as mere trends ... But from the moment I walked into the newly designed Applebee's-IHOP restaurant, I could tell this experience would be completely different ...