Cognitive dissonance is a term for the state of discomfort felt when two or more modes of thought contradict each other. The clashing cognitions may include ideas, beliefs, or the knowledge that ...

The theory of cognitive dissonance proposes that people are averse to inconsistencies within their own minds. It offers one explanation for why people sometimes make an effort to adjust their ...

Americans must wake up from their complacency to realize strategic reform can only develop through persistent and calculated ...

Discover the psychology behind mean behavior and the common excuses people use to justify cruelty. Learn how to recognize ...