Whether you go into Formula 1 watching an iconic rivalry action unfold on TV, a toy car or dominating the field in a sim racer ... one F1 car when you could have two? This twin set of LEGO ...

Last year, Lego and Formula 1 announced a multi-year partnership that would include several new F1-themed products; for the first time, all 10 teams would be represented across the Lego portfolio.

What is a race engineer to do? As a long-standing fan of F1 for <mumble mumble> decades, I could go on for several more long and lengthy paragraphs, but I won’t. Instead, have a look at this. Official ...

Additionally, 20 F1 events will host LEGO Pit Shops, allowing attendees to purchase sets from LEGO Speed Champions, LEGO City, LEGO DUPLO and LEGO Collectibles. Select LEGO stores in Europe ...

Niels B. Christiansen, CEO of the LEGO Group, said, "2025 is a big year for our brand in China," pointing to a series of ...

Now the toy legend is rolling out a huge number of scale-sized Formula 1 cars this year. There've been many Lego racing sets over the years, including a partnership with Ferrari that produced a scale ...

For the grownups, there are also highly detailed 1:8 scale sets from Technic that cost more than $200 each. Lego has also launched an online F1 portal with explainers about the racing and the teams.

Lego has made its highest ever sales as the toy giant said it was outpacing a declining market, and working hard to “stay relevant” amid new brand tie-ups with Nike and Formula 1. The Danish company ...