Loan-to-value ratio is one piece of the puzzle here. Lenders like a low LTV ratio, meaning having equity in the house from the outset. This lowers your likelihood of ending up underwater on your ...

If your agency recommends increasing your PPC budget based on a “great” LTV:CAC ratio, be cautious. There may be critical nuances (or even conflicts of interest) at play. This article breaks ...

LTV compares the amount of the loan against ... like a W-2 and bank statements. A low DTI ratio is also ideal. Each lender may set a different DTI cap, but most look for a DTI ratio of 43% or ...