Ad of the Day: McDonald’s ditches logo and lets breakfast speak for itself
The campaign from ad agency Leo Burnett is the new instalment of the fast food brand’s ‘Breakfast, done properly’ campaign.
来自MSN1 个月
From McDonald's to Kellogg's: Why are so many brands ditching their logo?
Big names like McDonald’s, British Airways and easyJet have recently relied on typography—not their logo—to carry their identity in bold campaigns. A strong typeface can be as recognisable ...
TASS2 年
Post-McDonald’s era: Russian successor picks new logo
MOSCOW, June 9. /TASS/. The fast-food service, which will replace McDonald’s in Russia, has selected a new logo, a spokesperson with Sistema PBO told TASS. The Sistema PBO company manages the ...
Tasting Table on MSN10 个月
There Is A Blue McDonald's Restaurant In Arizona. Here's Why
Travel almost anywhere in the world and the golden arches of McDonald's are an easy symbol to spot. In Sedona, Arizona, however, the familiar M logo is blue. This turquoise deviation is the only ...