Beer and the Olympics are bound together like never before. “Brewed Here” is a 15-second spot Michelob Ultra debuted recently to introduce itself as the exclusive beer sponsor of Team USA this ...

Each participant will receive a post-workout Michelob ULTRA beer. Reserve your spot by registering through the links below. Guests must be 21+ to participate. Participants will receive an email 72 ...

Low-cal beer brand Michelob Ultra started a hard-hitting conversation around wellness to address the sports-related pressures affecting Mexican consumers and stand out in an increasingly busy category ...

While Americans awaited the repeal of prohibition, the Cullen-Harrison Act was passed to allow them to enjoy a low-alcohol beer or wine in the meantime. Signed by FDR on April 7, 1933, the date is ...

Michelob ULTRA, the no. 1 fastest-growing beer brand*, is revolutionizing the running experience by making running lighter and more enjoyable with the launch of its new Shade Tracker app.

When COVID-19 sent the 2020 season — and beer sales — into a tailspin, Michelob ULTRA knew that, without fans, the games would feel as empty as the stands themselves. While other leagues scrambled to ...

The initiatives are part of a contest from Michelob Ultra is running that gives one lucky golf fan a trip for four to play rounds of golf on four professional courses. For a beer brand ...

While the beer giant continues to invest in its megabrands ... Anheuser-Busch InBev (BUD) continues to see market share gains for Michelob Ultra and Busch Lights in the U.S. while Cutwater ...