Take some time to conduct market research on the stylistic and branding decisions of other text logos in your industry ... consider a more minimalist sans-serif font that allows room for ...

We've become used to seeing simple, elegant logos for many companies in recent years (think Mastercard, Dunkin', or Slack). But as new research suggests, many minimalist logos aren't effective ...

The above and below minimalist logos of MLS teams were created by freelance illustrator Daniel Nyari, a member of the Futbol Artist Network. The rest of the logos from around the league can be ...