Three new spots are aimed at both new consumers and the beer’s core Hispanic audience. Modelo also partnered with DraftKings for the “Buckets for Bucks” fan challenge and will give away exclusive ...

Grupo Modelo SAB de CV (Grupo Modelo) is a Mexico-based company primarily engaged in the production and sale of beer in Mexico and abroad. It markets trough 13 beer brands such as Corona Extra ...

Although you may not be familiar with that name, you're probably very familiar with their most popular products, which include the Modelo, Corona, and Pacifico beer brands. According to Fortune ...

The enduring spirit of street vendors also rings true with Modelo. The Mexican beer has been beloved by many for years and has often been the drink of choice for everything from relaxing at the ...

At the 2013 IEG Sponsorship Conference in Chicago, Andy England, MillerCoors evp/cmo, revealed the importance of local-level activity to the brewer's beer sales. Citing a "competitive landscape and an ...