Opinions expressed by Forbes Contributors are their own. I cover the intersection of sports and money. LeBron James almost wore adidas. James was still in high school and being pitched by sneaker ...

Certainly, a legend and top 2 basketball player of all time (as someone from Chicago, I have to give an edge to Micheal Jordan ... my personal favorite LeBron James X Nike collaboration shoes ...

LeBron James' sneaker empire is adding another heavyweight to its legacy with the Nike LeBron 22 “Black Label.” Limited to just 1,984 pairs as a tribute to his birth year, this premium edition ...

A little more than a decade later, James signed a historic lifetime contract with Nike worth approximately $1 billion in 2015. So far, the Nike LeBron sneaker line has launched 22 signature models ...

Los Angeles Lakers’ LeBron James ... of Nike Basketball for the last decade, amassing the most expansive signature sneaker collection on second to his Airness himself, Michael Jordan.

‘The building celebrates the raw performance of basic materials, much like athletics showcases the raw performance of the human form.’ Basketball player LeBron James has been with Nike his entire ...

While the greater Los Angeles area pulls together, LeBron James is ... online at Nike, Foot Locker, and other select retailers. The Nike LeBron 22 features a large forefoot Air Zoom unit that ...

LeBron James faced a career-defining decision between Nike, Adidas, or Reebok. Reebok nearly secured him with a $10 million check. His mother advised him to trust his gut. Despite considering ...