That’s a very common practice in the soda space. Sometimes, when a big company like Coca-Cola (KO) makes large changes, it ...

U.S. sales volume of Coca-Cola branded sodas slid 14% between 2010 and 2023, according to the most recent annual data from ...

Pepsi is mounting an aggressive campaign to revive its struggling soda business as flagship cola sales fall behind Dr Pepper ...

With the onset of the summer season increasing the demand for affordable cold drinks among the middle class, the market ...

Pepsi debuts its newest integrated campaign ‘The Sweetest’, asking soda fans “What’s Sweeter” as it tests its new, zero sugar ...

Carlsberg Britvic has launched new Strawberries ‘N’ Cream and Cream Soda flavoured Pepsi designed to give retailers the ...

Coca-Cola is reintroducing its iconic personalized bottle campaign, leveraging nostalgia and social media to expand its reach ...

With the Thai snack market expected to grow by 2-4% this year, Pepsi-Cola (Thai) Trading Co Ltd, the producer and distributor ...

With a media budget of around Rs 850 crore, Dabur would be looking to benefit from the rub-off effect by promoting its ...

Mukesh Ambani is set to rupture the Indian markets known for its ‘pay less, get more’ attitude. This time, his product is ...

Cola, PepsiCo, and Reliance’s Campa launch affordable Rs 10 diet and light drinks as demand for sugar-free beverages grows ...