On Wednesday, the beverage giant announced the launch of Nitro Pepsi, the first-ever nitrogen-infused cola to hit the market. Available nationwide beginning on March 28, Nitro Pepsi is "softer ...

The "Pepsi Challenge" was a legendary marketing promotion in which regular people blind taste test one cup filled with Pepsi and another with Coca Cola. Upon tasting the colas, drinkers are asked ...

Advertisment Amidst this, Pepsi has reignited the cola wars with its bold new campaign, Anytime is Pepsi Time, taking a playful jab at rival Coca-Cola’s Half Time push. The campaign launched ...

New Delhi: PepsiCo India has ignited the cola wars anew with its cheeky "Anytime is Pepsi Time" campaign, taking a subtle swipe at rival Coca-Cola’s recent "Half Time" push. Launched with a ...