In this digital age that we're living in it might feel like print is a thing of the past, but there's still lots to be learned from the best print ads. Unlike many digital ads that have the bonus ...

In contrast to global trends, India’s print advertising has been exhibiting a resurgence. According to a TAM report, the ad space per publication grew by 5% in the first half of 2024 as compared to ...

Statistically, Millennials consider print media as more trustworthy and authoritative and report a stronger emotional connection to messages delivered on paper. "Even though Millennials are the most ...