Many of the best print ads ever also made a significant and lasting impact on the advertising industry more widely too. As demonstrated by the best billboard advertising examples, sometimes simple ...
In contrast to global trends, India’s print advertising has been exhibiting a resurgence. According to a TAM report, the ad space per publication grew by 5% in the first half of 2024 as compared to ...
Statistically, Millennials consider print media as more trustworthy and authoritative and report a stronger emotional connection to messages delivered on paper. "Even though Millennials are the most ...
India’s print advertising continues to exhibit its resilience. According to the latest TAM Media Research report, the sector exhibited a 3% increase in ad space volumes during the January-September ...