Well-versed in the digital landscape, she combines real-world experience in website design, building e-commerce shops, managing social media and marketing ... managers isn’t always easy.

A company’s social media marketing team doesn’t need a large staff or budget to be successful, but it does need support from leadership. That’s according to Duolingo’s Zaria Parvez, the senior global ...

Tesla has turned to using ‘edgy’ social media marketing amid a brand damage crisis caused by CEO Elon Musk. Tesla famously didn’t use advertising until it started dabbling in it in 2023 ...

Even in the digital age, people appreciate the human touch, so don't rely only on social media to get the word out. The introduction of social media marketing has introduced a new suite of benefits.