The year is 2025. You wake up, check your email, and AI has already drafted responses. Your ad campaigns? Optimised while you ...

The use of artificial intelligence and machine learning continues to transform marketing operations, now powering 17.2% of ...

Influencer marketing has rapidly emerged as one of the most effective strategies in the digital age, transforming the way brands connect with consumers.

Between creating their product or service, acquiring customers and hiring necessary staff, startup business owners have a lot ...

Inside NBCUniversal's 'Wicked' marketing plan to launch the hit film on Peacock — and tout Its streaming movie library ...

In 2025, 59% of marketers plan to partner with more influencers compared to 2024 as consumers explore new social media platforms, per Sprout Social.

“Nike’s renewed focus on expanding its womenswear offerings is essential to its turnaround. Nike can continue to grow its ...

Digital marketing is important for small businesses that want to reach more people and make more money. But a lot of small ...

More than half of marketers say uncertainty is putting resourcing under pressure, according to Marketing Week’s 2025 Career & ...