The Weeknd and Kevin Grayson, president of domestic theatrical distribution at Lionsgate Motion Picture Group, pose together at CinemaCon. (Photo by Alberto E. Rodriguez/Getty Images for CinemaCon) ...

The Weeknd celebrated the launch of his film Hurry Up Tomorrow‘s second trailer by gracing the stage at CinemaCon. During Lionsgate’s presentation of the new film, the music icon played his ...