It had even happened to Veeba too. After making its mark in sauces and spreads, the company launched V-Nourish, a set of milk additives and supplementary drinks. Bahl said he had put effort into ...

Viraj Bahl is the founder of Veeba, a well-known brand that produces sauces, chutneys, and peanut butter. But building this brand was no easy task—it took years of struggle and perseverance.

Bahl, who established Veeba, a company specializing in sauces and condiments, in 2013, did not hold back in his response. "I think the 70-hour work week is a bats**t crazy idea, he stated ...

Veeba, which started as a B2B supplier for global ... has grown into a consumer-facing brand with a diverse portfolio of sauces, dressings, spreads, and more. The company, backed by investors ...

We then introduced six signature sauces, allowing customers to customise ... plans to capture market share from competitors like Veeba, Nomad Food, and others in the coming years.