WHATSAPP announced a significant change in messaging this week, an update which will effect millions of users. The popular ...

As Apple and Google discuss a potential partnership for RCS, Campaign probes how it could impact business communications on ...

WhatsApp announced that it will soon impose limits on the number of broadcast messages both individual users and businesses ...

WhatsApp now allows users to customize the types of marketing messages they receive to combat spam. Businesses can send ...

To celebrate the social media giant’s 15 year anniversary, Mobile Marketing Magazine looks back at the revolutionising updates of WhatsApp and how it has adapted to mobile communication along the ...

Marketing experts opine shoppable ads might make impulse buying easier but they don’t necessarily cultivate long-term brand ...

WhatsApp is making some serious changes to the app to help combat the worrisome spam issue. The popular texting platform ...

Active useage of WhatsApp, the messaging application that Facebook acquired for $19 billion, grew 230% in North America in 2013, according to a recent report by GlobalWebIndex. The survey of mobile ...

Indian investors have been falling prey to pump-and-dump scams increasingly in recent times through digital platforms such as ...