Lauren Carrol will continue to look after marketing, while taking on responsibilities for people, digital, ecommerce, bars, ...

The research from Spencer Stuart also shows the average CMO tenure at Fortune 500 companies was 4.3 years in 2024, a slight ...

Vue brought its senior leadership into the process early and leaned on the expertise of colleagues to launch its gaming ...

The loyalty scheme, which is in the second phase of its trial, is acting to drive incremental frequency said Domino’s UK CEO.

With a rise in misogynistic content online, there is a case to be made for brands to introduce more progressive portrayals of ...

The Boohoo Group has rebranded to Debenhams Group with immediate effect to aid the turnaround of its brands, as well as “drive higher profitability and cash generation”. The g ...

Budget pressures, fragmentation of channels, intermediary pay-to-play fees and an “over-saturated” agency market, are making the traditional pitch process more “complicated and frustrating”.

Former Nando’s UK & Ireland marketing director Sarah Fuller has been appointed as The AA’s new chief marketing officer.

Consumers are “much more discerning” about brands, claims Unilever’s new CEO, meaning the company is investing in ...

Sky is on a mission to embed brand within the organisation, with Sky Creative’s managing director Simon Buglione noting that ...

With its new brand proposition, Virgin Money is hoping to bring banking to life for customers and set the business up for ...

Think carefully about the words you use in advertising copy as they could have an impact on the customer that you didn’t ...