Why Aflac’s CEO chose the duck (even though it made him very nervous)
The man behind one of the most famous mascots in advertising history, the Aflac duck, Amos was "a nervous wreck" when the ...
Warc6 年
Giving the Aflac Duck a voice on social media
Most brand custodians have a playbook to guide their social-media strategies, but only Aflac relies on a "Duck dossier" to ensure its output takes flight across sites like Facebook and Twitter. The ...
ScreenRant on MSN8 个月
Gilbert Gottfried: Why The Aflac Duck Voice Actor Was Fired As The Mascot
Gilbert Gottfried's offensive tweets about the 2011 Japan tragedy cost him the Aflac Duck role, leading to his termination by ...