Amazon Ads India. “TV advertising is no longer just for the big brands,” said Patrick Miller, co-founder of Flywheel. “With self-serve buying and closed-loop measurements, Sponsored TV makes ...

Amazon Ads India. According to research conducted by Amazon, Small and medium-sized brand marketers often lack TV-quality creatives to get started. Media-consumption research from Axios Media ...

NEW DELHI, March 27 (Reuters) - India's state-run product certification agency said it raided the Delhi warehouses of e-commerce giants Amazon (AMZN.O), opens new tab and Flipkart this month ...

If implemented, this strategy would enable Amazon to strengthen its foothold in one of the rapidly expanding digital markets while adhering to India’s stringent e-commerce regulations.

said Kapil Sharma, director, Amazon Ads India. Small and medium-sized brands can often be intimidated by the cost of TV advertising, and don’t have the understanding of how to measure the value ...

E-commerce major Amazon India has announce that the company will eliminate referral fees on over 12 million products priced below ₹300 from April 7. This is the largest seller fee reduction till ...

Amazon India is converting its biggest sellers into wholesale companies in to order to be compliant with India’s new e-commerce rules. Cloudtail and Appario — two of Amazon’s largest vendors ...

Currently, these sellers pay referral fees ranging from 2% to 16% in these categories. Further, Amazon India is reducing national shipping rates for sellers using external fulfillment channels ...