Amazon Prime is expected to remain at the core of Amazon’s business strategy, continually evolving to meet consumer demands.

Amazon Digital is a broad category of services and products offered by Amazon that focuses on digital content.

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The report was based on data from a survey of 1,576 Amazon shoppers age 18 and older. Prime members comprised 65% of respondents; non-Prime members comprised 35% of respondents. Some 56% of non-Prime ...