It was also one of the cheapest brands involved in the testing, with a box of 80 costing £1.20. PG Tips, Sainsbury’s and Tetley were well-liked, tying for second place with a score of 71%.

You only have to look at the Wolf of Wall Street as an example. While it's a huge hit, reportedly making £407m at the box office, its impact on women's financial success isn't as positive.