B2B marketers have tons of upside opportunities to improve their email marketing programs. That's the positive spin on one of the central findings of the inaugural State of Email Trends report from ...

B2B data solutions and email marketing specialists, Acquirz, has appointed Andy Currie as Group Account Director, expanding ...

Omni Online Strategies, a leader in cold email marketing, introduces its latest data-driven B2B outreach solutions for 2025.

And fully 73% of marketers are already using it. In B2B communications, GenAI has proven effective for personal correspondence and outreach emails, including cold and follow-up messages, making them ...

Omni Online Strategies, a leading cold Email marketing agency, unveils its 2025 B2B strategies, including Unified Direct-Mail ...

The B2B product or service you’re selling isn’t just a ‘solution.’ Louise Watson of Propeller Group explains why the best ...

As B2B marketers become increasingly reliant on technology, the importance of cybersecurity continues to rise.

How Co-Branded Emails Fit into Your Marketing Strategy Co-branded emails aren’t just standalone campaigns—they’re a natural extension of a B2B multi-channel strategy. Whether you’re promoting a ...

LinkedIn study finds B2B marketers are overwhelmed with AI, though two-thirds are integrating it into their workflows.