If there was one war that was fought most aggressively on the streets and drawing rooms of a recently liberalised India, it ...

Pepsi stirred the fizz fight with a cheeky ambush—its ‘Anytime is Pepsi Time’ print ad playfully dunking on Coca-Cola’s ‘Half ...

This lighthearted exchange in the ad underscores Pepsi's "Anytime" message, highlighting that refreshment should not be limited to specific occasions like halftime, but rather enjoyed whenever the des ...

Often playing (with varying degrees of success) for laughs, brands often take pot-shots at their rivals, and the rise of social media has only made this easier. Now, e-commerce website Strike Digital ...

Unable to attach its brand to Pakistan's national team, who are sponsored by Pepsi, Coca-Cola's latest campaign uses a limited edition bottle to tap into cricket fever and a distinctly Pakistani ...

Unable to attach its brand to Pakistan's national team, who are sponsored by Pepsi, Coca-Cola's latest campaign uses a limited edition bottle to tap into cricket fever and a distinctly Pakistani ...

Coca-Cola and Pepsi account for over 80% of the market share for carbonated drinks in Pakistan, an industry report showed. However, both have been hit by consumer boycotts in Muslim-majority ...

KARACHI (Reuters) - Coca-Cola is attempting to capitalise on Pakistan hosting its biggest cricket event in nearly 30 years, and steal the spotlight away from the host nation's official team sponsor ...