Google Ad Manager and other ad services, including Campaign Manager 360 and Display & Video 360, are experiencing technical issues, causing disruptions for advertisers and publishers. Driving the news ...

Maximize ad relevance by layering audiences in Google Ads. Combine remarketing, in-market segments, and more to refine ...

Financial services advertisers must navigate platform certifications, disclosures and targeting restrictions while creating ...

Amazon Ads has been working on key features for the Amazon DSP to deliver better customer experience and help advertisers ...

Pay-per-click (PPC) is a model of digital advertising in which the advertiser pays a variable fee each time an ad is clicked.

Which age groups are most likely to see on ads seen on Google's Display Network (GDN)? Are GDN ads viewed most on mobile devices or on desktop computers? Which e-commerce publishers are popular with ...

The Manitoba government’s new advertising campaign encouraging people to spend ... which includes social media ads and display advertising on various websites. The spending on Facebook and ...

These top 10 best print ads should inspire anyone developing their print campaign to think boldly and take risks. Get more inspiration on the ID Blog. With digital channels like social media and ...

Intelligent products were on full display during the game, but they all took different approaches in marketing.

The “He Gets Us” ad campaign for Jesus, created by a Dallas advertising firm, will air a Super Bowl ad for the third ...

Then, align those ad campaigns with your customers’ big-picture business goals. Continue focusing on value-added components in your Google Ads account that complement your keywords. Use first ...

Performance marketing thrives on brand awareness. Learn how a strong brand enhances CTR, CPC, conversion rates, and overall ...