Why do people buy Gucci handbags and Newman’s Own salad dressing? Why choose Coke over Pepsi? Adidas over Nike? Marketing is a crucial part of any business, and it’s about more than just promoting ...

While the human touch is a must-have in this trust-based business, utilizing technology, particularly digital marketing, is ...

Usually such businesses are also multilevel marketing in nature in that payouts occur at more than one level. Network marketing is a type of business opportunity that is very popular with people ...