As the third season of The White Lotus drops on Max, the travel world is abuzz about the Thai properties featured in the show ...

The surge of attention from The White Lotus is set to bring an influx of hyper-tourism to Koh Samui in Thailand.

The third season of the HBO series The White Lotus has sparked an 88% increase in internet searches for Koh Samui and led to a 44% rise in hotel reservations on Thailand's second-largest island, say ...

The combined value of all three exceeded 7 billion baht, Mr Ratchaporn said.This serves as a form of soft power showcasing Thailand's cultural appeal, he added. Provided by SyndiGate Media Inc.

“Appearing in White Lotus Season 3 allows us to reach a truly global audience,” said Chompu Marusachot, the New York director ...

Koh Samui tourism surges with an 88% search spike and 44% booking rise after The White Lotus Season 3 announcement.

Thailand is basking in the international spotlight following the season premiere of HBO’s hit series The White Lotus.

The HBO show drove Americans to Sicily. Thailand is preparing for its turn. At the Four Seasons Koh Samui, Jasjit “JJ” Assi ...

The latest season is set on the beautiful island of Koh Samui, which will undoubtedly lead to an influx of tourists. Fiji's ...

When the third season of the hit HBO series “The White Lotus” debuted Sunday, viewers were transported to the tropical island ...

The HBO series has returned for the much-anticipated third season, set on the island of Koh Samui in Thailand.