Over the past decade, production has nearly tripled, with Japan producing 4,176 tonnes of matcha in 2023. Consumption of the antioxidant-rich green tea 'reached a record high last year ...

Experts are warning of a matcha shortage after the global demand for the viral drink started going through the roof thanks to ...

Galindo's Matcha Girl brand promotes wellness and health through its "green matcha girly" aesthetic ... Critics noted that Matcha Girl's tea was not worth its whopping $11 per cup price tag ...

While earthy tones and creamy green shades were among the biggest design trends expected in 2025, strawberry matcha-inspired decor feels like a bit of a wildcard. Can the foodie trend really translate ...

This matcha drink comes with a protein boost. If you swear by your morning matcha, try this protein-enhanced matcha shake. This drink packs 11 grams (g) of protein per serving, which will help to ...

As tempting as your local coffee shop may be, with the right tools, you can save money and time by making matcha at home. Experts I spoke to agree that drinking it comes with plenty of health ...

Ha: This way of making green tea originated from China. In the 12th century ... Glass: People on TikTok and Instagram and other social media platforms have really made an aesthetic out of matcha. It ...

Despite its current demand, matcha wasn’t always the it-girl drink. Matcha draws its origins from China’s Tang Dynasty and was introduced to Japan by a Buddhist monk in 1100. The ancient drink is ...

Competing with coffee and bubble tea for the drink of choice in Hong Kong, matcha has taken the city’s F&B scene by storm, with matcha lattes and matcha ice cream proving particularly sought after.

some importers fear outside companies may try to sell less expensive green tea powders at matcha prices. Cowan also has other reservations about popular consumption. "It has so many different ...